Business Rock the Dock, A Partnership Event

Partnering – An essential part of a good marketing plan. At Alchemi we are always looking for opportunities for our clients to partner with other businesses to enhance their presence in the marketplace. The upcoming Businesses Rock The Dock event is just one example of this…

Join What’s Up? Magazine and Chesapeake Beach Resort & Spa, your friends and colleagues in a fun environment for some informal business networking. Includes complimentary hors d’oeuvres and drink specials at Chesapeake Beach Resort & Spa. All proceeds will go to Maryland Theater for the Performing Arts and the National American Cancer society.

Click here for tickets

CBRS_RTDBusiness_8.5x11

Get the word out about your holiday event or promotion.

Do you have events or promotions happening over the crazy holiday season? One of the best ways to get the word out is through email marketing. By sending an email to a specific list of customers, all of whom have opted in to receive your emails, you can send messages directly to your target market.

How can I boost my response rate?

Including links to buy tickets online to your event or promotion results in a better response rate because there are fewer steps for your customers in comparison to having them purchase tickets over the phone or in person. For instance we see a direct correlation for our clients events ticket sales when we create an email with links to purchase online versus sending an email without that option.

But what if I don’t have any events or promotions during the holidays?

It is important to send email campaigns on a regular basis so your customers don’t forget about you. If you don’t have any holiday events or promotions going on, sending a general holiday email is a good way to remind them of you. You can keep your message sweet and simple or take this opportunity to remind them of your holiday hours.

If you have further questions about email marketing be sure to contact us. We can work with you to create a marketing plan for your upcoming events!

 

New Years Eve Country Music Campaign

New Years Eve Country Music Campaign

Holidays at the Tidewater Inn

Holidays at the Tidewater Inn

Gift of Hospitality Campaign

Gift of Hospitality Campaign

 

Digital Magazines and Brochures

Or ebrochures as we call them. It is a whole new ballgame when you are able to extend your audience with digital media. Most print magazines have seen the benefit to creating an online version and by doing so have been able to report higher readership. Including the below facts in the magazine industry according to the 2013/2014 MPA Magazine Media Factbook and “20 Tweetable Truths about Magazine Media 2012:

  • 91% of all adults, 94% of adults under 35 and 96% of adults under 25 read print or digital magazines.
  • The top 25 print magazines reach far more adults and teens than the top 25 regularly scheduled primetime TV shows.
  • More than 150 print magazine titles have thrived for more than 50 years; only nine TV programs can say the same.
  • Consumers spend more than $300 million each month buying magazines at newsstand.
  • Magazine readership remains steady despite the biggest economic downturn in 80 years.

We see the same value when creating brochures and books for our clients as we create digital brochures along side the printed piece.

Take a look at some of our ebrochures:

Chesapeake Beach Resort & Spa Corporate Packet

Hotel Monaco Venue Book

Royal Sonesta Venue Book

Alchemi Design Debuts New Website

You heard it here first, folks! Alchemi Design has a new website up and running.

We invite you, your friends, your neighbors — anyone you know, to visit www.AlchemiDesign.com.

While we at Alchemi devote the majority of our time towards making our clients shine, we have finally done some sprucing up of our own. Visit our site, take a look around, and let us know how we can help you ignite your business this summer.

Join us at ThorpeWood

We want to tell you about an exciting event happening tomorrow in Thurmont, MD: the ThorpeWood Open House!

ThorpeWood is a great venue for Corporate Meetings, Team-Building Activities, Reunions, Weddings and more! Meet us there tomorrow, September 15th from 1pm – 8pm. Click on the image below to learn more about the venue ThorpeWood, and we look forward to seeing you there tomorrow!